Culture

Multi-award-winning and natural-born leader, Fe has a hybrid skillset encompassing creative, strategy, business development and team building. With over a decade of creative and regional integrated marketing expertise, Fe is passionate about building brands by providing clients and consumers with the ultimate brand experience. Fe was recognised as Campaign Asia-Pacific 'Women Leading Change of the Year' Finalist in 2021 & Winner for 'Mentor of the Year 2021', 'Innovator of the year 2023', as well as Finalist for 'Agency Head of the year 2023' at Campaign's AOY.

More than a decade ago, Que stumbled upon her first social media job opportunity through a Tweet and the rest was history. Since then, she has been focused on helping brands find their unique voice, bringing them to life through storytelling on social media and beyond for brands such as SANOFI, Disney, Samsung, P&G and more. As quoted by a client of hers, “Que puts social back in ‘social media’”. Also, a self-love and body positivity advocate, Que previously ran the first plus-size style blog in Singapore and was named Cozycot’s Top 100 Inspiring Women. During her free time, she is a pro-bono English to Bahasa Indonesia translator for a non-profit organization, HAGAR Singapore. Today, Que toggles between Singapore & Australia and believes that it’s possible to work from anywhere. (As long as there’s strong wifi!).

Iman is an experienced digital marketer with a proven track record of success in building and executing data-driven SEO frameworks and tech products that drive scalable organic growth and top-of-the-funnel acquisition. Possesses over 10 years of total working experience in tech & E-tailer industry across the SEA market.

Trina is a visual storyteller. She paints with her words and designs them into narratives. She’s a holistic and hungry creative based in the Philippines. As Head of Copy, Trina is a holistic creative with 8+ years of creative advertising experience. She’s worked with global and local giants such as Beiersdorf, GUESS, Lotte, Mondelez, Nestle, P&G, Toyota, Uniqlo, and Unilever. She’s a hungry creative who seized several young creative competitions and award shows such as 2018 Cyber Young Lions, 2019 Young Lotus, 2020 Tambuli Awards, and more. She’s part of the team responsible for the viral Pantene #WhipIt campaign on digital.

Matt brings over a decade of design experience in the advertising and communications. As an adaptable creative, he has delivered a diverse range of campaigns for local and multinational brands, including Perfect Day’s Coolhaus and Very Dairy animal-free brands, Recipedia, Unilever’s Cream Silk, P&G’s Downy Fabric Conditioners, Coca-Cola’s Wilkins bottled waters and Minute Maid, Nestle’s Bear Brand and Maggi brands, Sanofi’s Lactacyd Feminine Wash, Smirnoff Mule, RELX Vapes, AIA Insurance, and Shell’s Global Recruitment campaigns. Outside of work, Matt is a tech and gadget enthusiast, a movie buff, and a weekend cyclist.

Anj has more than a decade of multinational and local HR experience in challenging industries. Having succeeded in jobs of increasing responsibilities, Anj believes in the power of creating strong corporate culture whilst driving results through high-performing organisations. She has a strong business acumen and provides balance between employees and organisations. Motivated by the challenges of a start-up - evidenced in her previous roles at an Integrated Resort and Casino and an e-comm business. Anj is also Lean Six Sigma certified which has been very useful in her craft. 

Puspa is a a seasoned professional with 18 years of dynamic experience in financial management and strategic planning. Beginning her journey at Ernst and Young as external auditor, she honed her skills for two years before venturing into diverse industries most of them in advertising industry. With a steadfast determination and unwavering commitment to excellence, she climbed the corporate ladder, assuming progressively senior roles until reaching the pinnacle as Finance Director. Now, she brings her wealth of expertise to Greenpark, where she plays a pivotal role in steering our financial strategies towards success in the APAC region.

Chris joins Greenpark as the new Managing Director for EMEA, bringing a distinguished career in digital transformation and customer engagement. Chris has headed up renowned digital agencies including MRM Worldwide (UK) Ltd, part of McCann Worldgroup, and TMW Unlimited, where he led both agencies to award victory, winning Campaign's prestigious 'Customer Engagement Agency of The Year Award'. In his last role before becoming a Greenparker, Chris helped brands JP Morgan, Sage, Imperial College London and British Cycling in their digital transformation journey as Agency Lead & MD at Clearleft - a UX design transformation consultancy. In his early career, Chris was also a founder of two integrated agencies (Blowfish Ltd and HHP&B) and cut his teeth at JWT (now part of VML). Chris sits on the DMA's Customer Engagement Committee and is also part of the DMA AI task force, helping to shape the future of ethical use of AI for marketers.

Bérangère (better known as Berry) has over 10+ years digital marketing experience in creating and leading best-in class global organic growth strategies for multi-market clients. Having worked on luxury, automotive, banking and FMCG accounts, Berry developed a vast range of content, technical skills and outside-of-the-box strategic thinking that enable her to provide unique insights to clients. Berry is delighted to be leading the Greenpark Business Development team building strong relationships with prospects and partners. With her unparalleled love for theatre and languages, to Berry’s mind, all the marketing world is a stage, and she will help you be more than just a mere player.

Jonathan has unique experience of delivering Search campaigns over 20 years for large transactional consumer websites. Working with companies like Argos and ECCO Shoes, Body Shop and Ralph Lauren, Jonathan has huge experience in combining SEO with disciplines like UX, A/B testing, Mobile, Social, Apps and Marketing Automation to help drive online sales growth.

Rodrigo is Managing Director of LATAM and passionate about growing clients, helping teams prosper, taking steps towards progress, and seeking out solutions to achieve set goals. Rodrigo is driven by delivering purpose and value to his team and clients. He is digitally native and specialises in optimising operations that evolve businesses by cultivating new ways of working and thinking. Throughout his rich career, Rodrigo gives his heart and soul to business, having acted as owner, entrepreneur and leader.

With over 14 years in journalism, Erin is a seasoned digital communicator. In the last 7 years, she's focused on brand publishing and content strategy. She approaches her work with a holistic view of the business, ensuring that her strategies align seamlessly with overarching objectives. Erin has worked with major publishers like Condé Nast, Abril, and Folha de S. Paulo and is passionate about telling impactful stories. Her passion lies in crafting compelling narratives, and when these stories resonate with a brand's purpose, it's a perfect match!