AI is the new digital shelf – deciding which brands are seen, compared and recommended. OPTIQ, the essential AI Visibility Audit, gives brands a clear view of how they appear across LLMs today and laying the foundational content to secure consideration and prepare for paid AI media.
We work with some of the world’s biggest brands. Brands who like to do things differently. Who are excited to tap into omnichannel search and social to create authentic, lasting connections with their audience.
Using human-led, AI-assisted content to drive AI visibility for AXE and Degree.
Read More about Leading Deodorant’s AI Search Results
Reimagining B2B influence by turning UFS’s culinary team into powerful digital creators.
Read More about Chefluencer
UFS transformed AI search disruption into opportunity, turning visibility into commercial impact.
Read More about Cooking Up Conversions
A results-driven TikTok Search campaign utilizing SEO, trending insights, and influencer collaborations.
Read More about TikTok Search
Campari Group’s drinkspiration hub designed to inspire sparkling, memorable moments.
Read More about The Mixer
Helping parents navigate parenthood with Huggies.
Read More about Mais Abraços Podcast
An agile social media campaign that surfed a rising AI trend to get closer to Sanofi's audience.
Read More about Sanofi Hidden Words
Shining a light on hair inequality faced by women with 4c hair on Unilever's haircare platform.
Read More about Hair Inequality by ATH
A world-leading hair publisher, powered by Unilever.
Read More about All Things Hair
A holistic hub that helps millions of people live Healthier, Longer, Better Lives.
Read More about AIA Group Content Hub
February marked a turning point as AI, regulation and monetisation collided across the search landscape. EU publishers formally challenged Google’s AI Overviews, while Google launched its first Discover-specific core update, turning Discover into its own visibility battleground. AI search continues to evolve, with more prominent source links in Overviews and growing evidence that AI is […]
January showed just how quickly search is moving from discovery to execution. Google continued turning the SERP into a conversational, AI-first experience, while regulators and publishers pushed back on how content is used and rewarded. AI platforms focused on scale and governance, from age-based safeguards to ChatGPT confirming it will begin testing ads inside answers, […]
Just as marketers were beginning to sketch out playbooks for turning chatbots into brand building machines, OpenAI made it clear the honeymoon was over. The company confirmed that advertising will start rolling out in ChatGPT in the U.S. over the coming weeks. That doesn’t mean marketers need to toss out everything they’ve learned about showing […]
We are all about creating needs-led content for omnichannel search and social – the sure way to futureproof your brand’s digital performance.
Come for the clients, stay for the culture. We know everyone says it, but our people really are the best — specialists in their field (and absolutely love a good time).
Rua Enxovia, 472 - cj. 2506 - Brooklin
4th Floor, 12 Cock Lane, EC1A 9BU
Centennial Tower 3, Temasek Avenue, Level 18 and 17 039190