Chris Pearce on the Agency Alchemy podcast

PeopleFebruary 13, 2025

Leadership & AI on Agency Alchemy

Featured in Advertising Week

Chris Pearce, Managing Director at Greenpark Digital

Written byChris PearceEMEA | Managing Director EMEA

Chris is a distinguished digital transformation and customer engagement agency leader. Chris previously headed up MRM Worldwide (UK) Ltd, part of McCann Worldgroup, and TMW Unlimited, winning Campaign’s ‘Customer Engagement Agency of The Year Award’ twice, and worked on JP Morgan, Sage, Imperial College London and British Cycling. Chris sits on the DMA’s Customer Engagement Committee and is part of the AI task force.

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In this debut episode of Advertising Week‘s podcast ‘Agency Alchemy‘, Chris Pearce, Managing Director EMEA & US, takes the listeners on a journey through his dynamic career in advertising, from jumping ship from banking to leading global agencies.

Chris shares insights on balancing creativity and data, navigating different ownership structures, and fostering a culture of optimism in agencies. Plus, diving into the evolving role of AI in content creation, leadership strategies for transformation, and what the future holds for agencies of all sizes.

Tune in for a masterclass in leadership, innovation, and the intersection of art and science in marketing.

Listen now on Apple, Spotify or Amazon.

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